Stephen Green (SGC Media) and Linda Gordon (QMF) delve into the delicate art of music marketing for musicians / events and their teams , touching on music release cycles and strategies, national and regional tour promotion tips, social media, EPK's and much more. The webinar is aimed to help you no matter what experience you have in the music industry, you might be starting out or maybe you have been out there in the big wide world for a while - whatever stage you’re at this is for you!
Purchase your own on-demand access for only $14!
SGC Media's Stephen Green is one of the busiest publicists in the Australian music industry. Launched in 2010, SGC Media has steered campaigns for artists as diverse as Sheppard, 50 Cent, Hans Zimmer, Peter Bjorn & John, Dr G Yunupingu, The Ten Tenors, Imagine Dragons and Nirvana as well as events including the National Indigenous Music Awards, BIGSOUND, Barunga Festival and many more. A full-service music company, SGC provide radio, print, online and TV publicity at the highest levels. SGC Media is the flagship company of the SGC Media Group which also incorporates Title Track, Collision Course, Call & Response and Minor//Major. SGC Media is also the Australian representative for Play MPE and Radio Monitor. BIGSOUND (which he also programmed for 2 years).
Linda Gordon has recently been appointed as the Marketing & Communications Director for Queensland Music Festival, which combines all of her passions: music, marketing strategy and community. Prior to this, Linda successfully founded (and recently sold) the Southern Hemisphere's largest outdoor snow music festival (Snowtunes) and acts as a mentor to a number of music business professionals.
Facilitator Martine Cotton founded the much-loved music industry professional development resource, Music Industry Inside Out after wrapping up her role as Program Manager at QMusic where she managed the state-wide education program, produced the Queensland Music Awards and Little BIGSOUND, and worked on BIGSOUND. She’s been kicking around live music since she was a teen and worn many many different hats over the years, including Splendour in the Grass staffing manager, The Zoo venue manager & booker (1995 – 2000), artist manager, booking agent, festival booker, stage manager, tour promoter, tour manager, professional photographer, event manager, digital marketing manager and consultant, music industry educator, university tutor and mentor.