Rob Potts from Entertainment Edge is a legend in the country music world and is one of Australia’s leading concert promoters, with a career spanning more than thirty years in the music industry. As a booking agent, he discovered and worked with a new wave of country artists in the 90s including Keith Urban, Lee Kernaghan, James Blundell and Troy Cassar-Daley.
His company Rob Potts Entertainment Edge has been at the forefront of the recent surge of US Country superstars in the Australian market, having toured Keith Urban, Alan Jackson, Taylor Swift, Zac Brown Band, Brooks & Dunn, Carrie Underwood, Tim McGraw, Faith Hill, Jason Aldean, Florida Georgia Line, Dolly Parton and many others. With Chugg Entertainment, Potts established the CMC Rocks festival brand with the CMC Rocks The Snowys, CMC Rocks The Hunter and now CMC Rocks QLD festivals, which in 2016 became Australia’s first sold out country music festival in history.
Rob Potts Entertainment Edge also manages one of the hottest artists in Australian country music, 2015 CMA Global Artist of the Year Morgan Evans. Potts currently serves as a director of the US Country Music Association (CMA) Board, on which he has served for over twelve years. He also currently chairs the CMA International Committee and the Australian CMA Advisory Group and is a nominee for the Pollstar Award for International Promoter of the Year.
We were delighted when he agreed to do a session with us. I’ll let him introduce himself in the video above, then you can dive in to his excellent content at the following courses: