Music Design - Artwork, Branding & Merch

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Just because you're a creative person doesn't mean you're a visual artist. If you are finding your image does not match that of your idols, research the foundations of what makes artwork successful and how you can benefit from it. Our Music Design course will aid you in grounding an understanding of music art.
Module 1 Why is the look of your branding so important?
Understanding how important it is to pay special attention to your artist artwork - logos, cover art, theming, merch etc.
Unit 1 Jeremy Neale - Why Branding is so Important [2:37]  
Unit 2 Jess Carroll - Importance Of Visuals In A Brand [01:39]  
Unit 3 Jess Carroll - Why Are Visuals Crucial To Marketing [01:22]  
Unit 4 Michelle Padovan And Steve Bell - Why Design Branding Is Important [00:52]  
Unit 5 Michelle Padovan And Steve Bell - Importance Of Brand For Labels [01:58]  
Unit 6 Michelle Padovan And Steve Bell - Important To Consider For Artwork [01:31]  
Unit 7 Seja - Music Design [1:27]  
Module 2 Examples of how/why a bands artwork/design brand has boosted sales and awareness
We hear about some specific examples observed by our speakers where a bands artwork has boosted sales and awareness.
Unit 1 Michelle Padovan And Steve Bell - Examples Of Design Brand Boosting Sales [00:45]  
Module 3 How does an artist "find" their brand?
Some advice on how to come up with your artwork and design concepts
Unit 1 Alex Zaccaria - Tips On Image, Brand & Message [1:13]  
Unit 2 Michelle Padovan And Steve Bell - Artists Finding Their Brand [01:24]  
Module 4 Cool merchandise ideas
Some cool, clever and creative merchandise ideas that have worked for utilising artist music design
Unit 1 Jess Carroll - Quirky Merchandising [01:08]  
Unit 2 Michelle Padovan And Steve Bell - Novel Merchandise Ideas [01:05]  
Unit 3 Seja - Novel Merch Ideas [0:55]  
Module 5 Approaching A Designer
What to look for when approaching a designer.
Unit 1 Jess Carroll - How To Build A Design Brief [01:19]  
Unit 2 Michelle Padovan And Steve Bell - What To Look For When Approaching A Designer [01:47]  

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