Music is a tough industry to make a living in, and it’s not uncommon for those who are trying to make it to wonder if it’s time to pack it in. Everyone around you is graduating uni, locking down stable jobs in their desired fields, and just generally getting it all figured out, while you’re […]
Now more and more people are using different mediums to produce their tracks, including session musicians. Technology can make a bassoon sound like a harp, so when session musicians are used they may find themselves contributing more than a part for their own instrument, maybe even a hook line. This Q & A will focus […]
With the very excellent World Record Store Day upon us again, we decided to have a bit of a look around some different musical genres and see what forms of delivery methods seem to be working best for the artists and their teams. From vinyl through to cassettes, what kinds of things are working (selling) in your fave […]
The Hi-fi as we know it is dead, but not buried. Since being placed into administration in February, the venues in Brisbane, Sydney and Melbourne have all been sold and are now named aptly after their new owner/salvation: Max Watt’s Operating Pty Ltd. The Chief Executive Greg Bourke told TheMusic.com “We’ve been able to save these […]
What the flip So you’ve recorded something amazing, in your bedroom or a big fancy studio or something in between and you’re ready for the whole world to hear it and blast it from the rooftops! You wanna sell this thing like hot baked goods to your fans, in a form they can hold in […]
The words “organised” and “musician” are not everyone’s idea of a natural pairing. That needs to change. The music industry is fast-paced and multifaceted, so having your ducks in a row can put you a step above the rest. There are definite challenges involved in managing all the different aspects of your project, especially when […]
With CD’s going out the window or used as coasters, bands now distribute their music online. It’s easy to see why bands are making the jump when 2014 had more than $1,209 Million digital music purchases. As an alternative to outright purchasing, companies like Spotify and Pandora have helped to accumulate 164 billion on-demand music […]
An EPK is your online media/marketing portfolio. Most booking agents, venues, labels, media outlets, etc are crazy busy and get 500+ emails a day. The notion of “attaching” files, especially large size image or sound files has become redundant – now the preferences are for embedded links to an online collection of “assets”. This one link should include access to everything that anyone might need when examining your work: music & web/social media links, bio and/or media release (presser), a range of photos, reviews, any online retail and show information.