You must be signed in as a member to access the video content below. Not a member yet? Go take a look at our membership options!
Importance of Design - Branding, Artwork etc.
Let's talk logos, artwork, website design, social media banners, merchandise design. Why is it important and what's the best approach? Click here to watch leading industry figures give helpful tips.
|Module 1||Why is the look of your branding so important?|
|Understanding how important it is to pay special attention to your artist artwork - logos, cover art, theming, merch etc.|
|Unit 1||Jeremy Neale - Why Branding is so Important [2:37]|
|Unit 2||Seja - Music Design [1:27]|
|Module 2||Examples of how/why a bands artwork/design brand has boosted sales and awareness|
|We hear about some specific examples observed by our speakers where a bands artwork has boosted sales and awareness.|
|There are no units in this module.|
|Module 3||How does an artist "find" their brand?|
|Some advice on how to come up with your artwork and design concepts|
|Unit 1||Alex Zaccaria - Tips On Image, Brand & Message [1:13]|
|Module 4||Cool merchandise ideas|
|Some cool, clever and creative merchandise ideas that have worked for utilising artist music design|
|Unit 1||Seja - Novel Merch Ideas [0:55]|